Privacy Policy

Quick Reference: Privacy Policy Summary

This page informs you of our policies regarding the collection, use, transfer, and disclosure of personal data when you visit our website. By visiting our website, you agree to the collection, use, transfer, and disclosure of personal data in accordance with this privacy policy. We have updated our policy to reflect the latest global privacy standards, including CCPA, GDPR, and modern AI data governance requirements. The terms used in this privacy policy also reflect our Terms of Service.

Our commitment to photographers: As creators of advanced digital imaging tools, we respect your privacy. We ensure your data is handled securely and transparently, and is only used to improve your creative experience and provide technical support for our digital assets.

Who we are.

Presetpro.com and Freepresets.com are operated by Presetpro Inc. Our website addresses are: https://www.presetpro.com and https://www.freepresets.com.

Personal data that we collect and why we collect it.

Cookies, Tracking, & Consent

To improve your experience, we use cookies and tracking technologies. We actively manage and record your privacy preferences using the Elfsight Cookie Consent manager. We use these technologies to understand website traffic, honor user privacy preferences, and for remarketing online advertising purposes.

WooCommerce & FastSpring Ecommerce Platforms

• Service Purpose: Managing user accounts, shopping carts, and secure global checkout.
• Implementation: Integrated cart management (WooCommerce) with a secure, independent ecommerce reseller (FastSpring).
• Data Categories: Account profiles, cart abandonment data, billing information, tax location data, and email addresses.

Our website utilizes WooCommerce to manage your shopping cart and user account experience. For payments, we partner with FastSpring. FastSpring collects the personal data you provide during checkout and grants us secure access to fulfill technical support obligations. By purchasing, you consent to FastSpring’s Privacy Policy.

Google Analytics & Google for WooCommerce

• Service Purpose: Analyzing site traffic, tracking ecommerce conversions, and serving relevant photography tools.
• Implementation: Enhanced tracking via MonsterInsights, utilizing their EU Compliance Addon to prioritize data anonymization.
• Data Categories: Device identifiers, IP addresses, product views, and site interactions.

We use Google Analytics and Google for WooCommerce to report on site traffic and product engagement. Google uses cookies to serve ads based on past visits. Visitors can opt-out by visiting Google’s Ads Settings.

MailChimp & MailMunch

• Service Purpose: Newsletter automation, free preset delivery, and community updates.
• Implementation: Double opt-in campaigns with immediate, one-click unsubscribe options.
• Data Categories: Email addresses, subscriber names, and basic engagement metrics.

We use MailChimp and MailMunch to manage our subscriber lists. We use your data to suggest products based on your browsing or purchase history. You can opt-out at any time via the unsubscribe link in our emails.

Contact Forms, Account Security & Downloads

When visitors contact us, we process inquiries securely using form builders including Ninja Forms, WPForms, and Contact Form 7. For registered users, we enhance account security using miniOrange 2-factor Authentication. Furthermore, when you access our digital assets, we utilize Download Manager Pro, which may log IP addresses and account details to ensure secure delivery and track download limits.

Social Media Sites & Galleries

Our website features image galleries powered by Envira Gallery, which includes social sharing capabilities. If you choose to “like” or “share” information, the respective social media sites may connect your visits to their platforms.

AI Data Governance

We are committed to responsible data practices. We do not use your personal information, comments, or submitted photography to train generative AI models without your explicit consent.

How long we retain your data.

If you leave a comment, the metadata is retained indefinitely. We set Google Analytics to retain data for the minimum period allowed (14 months). Our ecommerce and email partners retain personal data using industry-standard methods as required to fulfill tax and legal obligations.

What rights you have over your data.

You have comprehensive rights over your personal information. Depending on your jurisdiction, you have the right to:

• Confirm if we are collecting your data and access it.
• Request corrections to any inaccurate data.
• Request the complete deletion of your personal data.
• Obtain a portable copy of your data.
• Opt-out of data sales, sharing, or targeted advertising. We technically honor Global Privacy Control (GPC) signals sent by your browser to opt you out automatically.

To exercise any of these rights, please contact us at contact@presetpro.com.

How we protect your data.

We use a secure server and transmit all supplied information via Secure Socket Layer (SSL) technology. Payment data is processed entirely through FastSpring and is never stored on our servers. User accounts are additionally protected via available 2-factor authentication.

Children’s Online Privacy Protection Act.

This website is not directed at children under 13 (or under 16 in certain regions). If you have not reached the age of majority, you may not use this website without adult supervision.

Breach Notification

If we are made aware of any data breaches, we will report this information to the relevant authorities and inform all impacted individuals within 72 hours.

Changes to our Privacy Policy & Contact Info

We reserve the right to make changes to this privacy policy. Any updates will be posted directly to this page. If you have any questions, please contact us at contact@presetpro.com.